Don’t work with us. Unless you want your brand to stand out.

About the founder

Hi, I’m Polina. For over a decade, I’ve been building, scaling, and shaping brands — helping them find their voice, stand out, and grow.

After working across multiple industries, I found my happy place in wellness, beauty, and fashion—where my e-commerce expertise and skills align with my passion for a healthy, active lifestyle and aesthetics.

With a strategic mindset, a keen eye for design, and a knack for storytelling, I know how to create brands that don’t just sell but leave you hungry for more.

1.png
5.png
3.png
2.png
4.png
6.png

10+ years

of experience in brand strategy and
e-commerce

8 industries

including femtech, fitness, fashion, beauty, and lifestyle

10 markets

Europe (France, Germany, Spain, UK, Belgium), SEA (Singapore, Indonesia, Thailand), US, and Russia

∞ love

for branding, creativity, and design

  • "Polina is a delight to work with and has a true gift for design and strategy. We have a much firmer grasp on how to tackle our creative strategy thanks to her."

    Keaton,
    Girl Who Excel

  • "We were taken aback by the exceptional detail and creativity that went into our branding. Polina and her team truly got us and our brand, and the final result was beyond our expectations!"

    Get a room, Founders

  • “It's incredible how much impact one person can have in such a short period of time"

    Max Honig,
    Appinio CEO

  • "It’s hard to imagine not having had Polina as an integral part of the FitTripper journey. Polina overall is a very intelligent person, she was critical to our company’s early-stage development and I would strongly recommend working with her".

    Rob Krieger,
    FitTripper CEO & Founder

How we work

We operate as a network of independent hand-picked talents specializing in the beauty, fashion, and wellness industries, led by Polina as a Brand Strategist & Creative Director. We always make sure to engage people who are the best fit for your niche and the project needs.

Discover our featured case study.

Challenge

The goal was to position a brand of first aid medical kits, initially designed by and for the military, for success in the B2C market in Europe. The target audience includes active travelers, adventurers, humanitarians, journalists, and others going to remote locations.

Service

Brand Strategy | Brand Identity | Packaging Design | Naming Copywriting | Advertising

Ready to order?
Let’s chat